Copyright © 2021 by Wendy Waszut-Barrett
Today’s post was to be about Frank Landis, Perry Landis’ younger brother. He was the first individual to represent Sosman & Landis beyond the two founders. However, you need a little backstory first to see where he fits into the picture, or nothing else about the studio history and staff will make sense.
On June 27, 1891, “The Dramatic Mirror” published an interview with Perry Landis of the Sosman & Landis Scene Painting Studio. The article described the first meeting between Joseph S. Sosman and Perry Landis: “Thirteen years ago Perry Landis was twenty-nine years of age, and in that happy condition known as ‘out of a job.’ With the exception of a few stray dollars in his pocket, Mr. Landis was practically on his uppers when he met Mr. Sosman in Ohio by accident. Mr. Sosman was a year older than himself, and the two young men became friendly and finally chummed it” (page 8).
This story is a little suspect, as it places the year of their meeting in 1878. That may have been the year they decided to open a scenic studio in Chicago, but it was not the year they met nor the first year they began working together. By 1876 the two were traveling companions and crisscrossing the country. In fact, twice that year they visited Landis’ former hometown in Fairfield, Iowa. On June 11, 1876, the “Fairfield Ledger” reported “Perry Landis and J. S. Sosman spent a few days in the city last week.”
The Landis family traveled quite a bit during the 1860s and 1870s. The patriarch, Henry H. Landis, hauled his family back and forth between Indiana and Iowa a few times. Both of Landis’ younger brothers were born in Iowa. In fact, Frank Landis was born in Fairfield, Iowa. By 1871 Perry Landis moved west to Colorado. He lived in Denver between 1872 and 1875, frequently returning to Fairfield to visit friends. He even submitted articles to the “Fairfield Ledger” about the history of Denver and nearby sites. It was likely on one of his return trips to Fairfield in 1875 that he met Sosman. In 1875, Sosman was working in Fairfield, painting scenery for Semon’s Opera House. It is important to understand that 1875 was only two years after Sosman began his career as scenic artist. His first theatre job was in the spring of 1873 when he assisted T. B. Harrison, an itinerant artist from Chicago. Harrison and Sosman painted scenery for the new Chandler’s Opera House in Macomb, Illinois. On April 17, 1873, the Macomb Journal reported that young “Joe” Sosman was assisting T. B. Harrison, of Chicago. Sosman was hired to mix paints and assist with various aspects of the painting process. Hehad some experience with basic painting, doing a little work as a sign painter. In 1873 Sosman was 28 years old, had served in the Union army during the Civil War, and moved from Chillicothe, Ohio, to Macomb, Illinois. He was unusually old to become a scenic art assistant. Most successful scenic artists began their careers by16 years old, if not earlier. That being said, there is no doubt that he was a gifted artist. Unfortunately, his lack of early training at an academy or in the theater would always put him at odds with artists who were trained at an early age. As I look at the success of Sosman & Landis, I cannot help but wonder if their rise to the top stemmed from the fact that scenic art remained a business for both men and not a passion.
On October 14, 1875, the “Fairfield Ledger”described Sosman’s work at Semon’s Opera House. The article reported, “The scenery was painted by Mr. J. S. Sosman, of McComb, Ills. [sic.], and bears evidence of the work of a master painter, and a man skilled in his profession.” After a lengthy description of Sosman’s scenic contributions, the article concluded “The painting is a great credit to the artist and all pronounce Mr. Sosman a painter of ability.”
Until the two established their first studio in Chicago, they were constantly on the road, with both men painting. Sosman always led the artistic end of the business and was listed as the senior partner for the firm. Landis also assisted with the art end in the beginning, but soon focused on sales. On February 6, 1878, the “WilmingtonJournal” published an article from the “LebabonGazette.” The article reported, “Messrs W. H. Rannells, Robert McMillan and Perry Landis were here [in Lebanon] from Wilmington, on Wednesday last, for the purpose of looking through the new hall. Mr. Landis is a scenic artist of rare accomplishments and is engaged at present in ornamenting the hall at Wilmington. These gentlemen expressed themselves well pleased with the grand outside, and exterior arrangments of our hall.” Rannells and McMillan were local Wilmington businessmen; Landis was the itinerant artist. This newspaper announcement suggests that Sosman & Landis had enough work at this time that they needed to work on separate locations.
Interestingly, after a decade with the firm, Landis’ role with was defined in an 1891 article for the “New York Dramatic Mirror.” The article reported:
“Landis did not know anything about the painting part, but he took charge of the business while Sosman wielded the brushes. Perhaps there were never two partners who worked so many years in such harmony.”
What remains curious is why public records continued to list Landis’ occupation as a scenic artist. Even his obituary credited Landis an artist. On Dec. 13, 1905, the “Newark Advocate” announced:
“WELL KNOWN ARTIST.
Perry Landis Junior Member of Chicago Firm, Dies After Three Years’ Illness.
Chicago, Dec. 13. – Perry Landis, well-known artist and clubman, died at his home in Evanston following an illness of more than three years’ duration. Mr. Landis, who was born in Clifty, Ind., 55 years ago, was a junior member of the firm of Sosman & Landis, and was well known among artists all over the United States.”
And yet, on Dec. 16, 1905, the “Evanston Press” announced, “Mr. Landis was not an artist, as has been stated elsewhere, but was a member of the firm Sosman & Landis, which owned and controlled a scenic studio on Clinton Street, Chicago.” This is odd, especially since the Evanston City Directory had repeatedly listed Landis’ occupation as a scenic artist. It made me wonder if this correction came from the Landis family, particularly the businessmen. It is possible that the role of “businessman” may have carried much more importance than that of “artist.”
Regardless of Landis’ artistic abilities, he eventually became responsible for company sales and other administrative tasks. He was the consummate salesman and networker that helped make the firm a success. His previous employment as a news agent worked well with the firm’s aggressive marketing campaign. Throughout the 1880s, Landis traveled from town to town, securing one contract after another. Sosman followed Landis, close on his heels with an assistant, completing each job. Just as Sosman needed help with painting, Landis needed help with sales. In fact, the first sales assistant was hired before the first scenic art assistant. Frank Landis was working for the firm as a salesman by 1879. Thomas G. Moses was hired to assist Sosman on various painting projects in 1880. Soon, there were two crews of salesmen and scenic artists; they continued to multiply. The staff increased throughout the remainder of the nineteenth-century.
In 1879, Sosman and Landis selected Chicago for their permanent offices and studio. They rented space at 277 and 279 South Clark Street by May, likely seeing the rental advertisement in the “Chicago Tribune” that month. Here was the ad in the rental section:
“TO RENT. The large store No. 279 South Clark-st. , northeast corner Van Buren; has been a Clothing Store for 15 years. Apply to Isaac Marks, 277 So. Clark.”
By May 17, 1879, Sosman & Landis published their first advertisement in the “Chicago Tribune” with the new address. Their listing advertised:
“Scenery for Halls – and elegant landscape drop curtain – only $30; a parlor scene, $18; wood scene, $18; street scene, $18; kitchen scene, $15; prison scene, $15, all new and first-class, suitable for small halls or amateur societies. Can be shipped to any part of the country. SOSMAN & LANDIS, 277 and 279 South Clark -st., Chicago.”
This advertisement was the beginning of an aggressive marketing plan. They immediately began painting and shipping scenery throughout the country. To make this work, they needed to rapidly market a product and get a salesman on the road. This is where Frank Landis comes into the picture. On August 16, 1879. The “Atchison Daily Patriot” reported, “Frank Landis, representing the firm of Sosman & Landis, is in Atchison [Kansas]” (page 4). Frank was covering the western region while his older brother focused on the easter region.
To be continued…
