Tales from a Scenic Artist and Scholar. Part 688 – The American Reflector and Lighting Co., 1900

Part 688: The American Reflector and Lighting Co., 1900

 Yesterday, I examined some correspondence about footlights between Frank A. Derr, of the Scottish Rite in Guthrie, Oklahoma, and Charles E. Rosenbaum, of the Scottish Rite in Little Rock, Arkansas.

The original stage lighting for Guthrie was listed in a contract between the Guthrie Scottish Rite and E. A. Armstrong Mfg. Company of Chicago, dated April 28, 1900. The Armstrong company was located at 300-302-304 Wabash Avenue, Chicago, and listed as “Manufacturers of Secret Society, Military and Band Supplies.” The lighting, scenery and stage work for the new Guthrie stage was provided by through M. C. Lilley and Co. The companies western sales manager, well-known Mason Bestor G. Brown, subcontracted the new work to Sosman & Landis.

In 1900 the Guthrie Scottish Rite hired E. A. Armstrong Manufacturing C. of Chicago to outfit their new stage, lighting was included in the purchsse. The Scottish Rite bodies spent a total of $694.50 on lighting for the stage, the equivalent of $20,811.19 today.

Here is what the contract specified:

STAGE LIGHTING

Four (4) Borders, each 24 feet long, each containing 60 lights wired for three color; sockets and wiring complete but no lamps-

Four (4) portable ground rows, each 10 feet long, each containing 15 lights, wired for three colors, sockets and wiring complete – but no lamps-

Two (2) Strip rows, each 16 feet long, each containing 24 lights, wired for three colors; sockets and wiring complete but no lamps-

Two (2) eight light, porcelain lined, swing head, iron stand bunch lights; complete with extension cord and plug, but no lamps-

Six (6) cast iron floor pockets

Twenty-four (24) Slate receptacles

Fourteen (14) Plugs for receptacles

Fourteen (14) Plugs for receptacles, three lights attached to each of ground rows and one each to bunch lights-

Four (4) 40 Ampere dimmers, German silver wire wound

Three (3) 20 Ampere dimmers, German silver wire wound

One (1) Slate switch board, full fused, containing 1 main, 3 Service and 32 subordinate double contact knife switches – 36 switches in all; connections on board all made

Sockets all of Edison pattern

MISCELLANEOUS LIGHTING APPARATUS

One (1) lamp and chaser

One (1) 4,000 c/p focusing lamp and reflector, stand and rheostat included.

Large and small carbons – no charge

One (1) Lighting box, Complimentary

NOTE- Goods packed and shipped by American Reflector and Lighting Co. Charges collect, but to be paid and applied on bill.

For Scottish Rite theaters in 1900, scenery and lighting went hand in hand. The same would be true over a decade later, as the scenic studios still had great influence over the lighting systems used to light their painted scenery on Scottish Rite stages. Sosman & Landis were involved with the manufacture of painted scenery, stage machinery, and rigging for the stage. They were also heavily invested in the lighting industry. They designed and manufactured electric scenic theatres, electrical floats and other spectacular electrical effects for a variety of performance venues.

The American Reflector and Lighting Company opened its doors just before the Columbian Exposition. On March 24,1893, the “Chicago Inter Ocean” listed Perry Landis as one of the company’s incorporators and Charles Landis as the treasurer. Joseph S. Sosman was a major investor for the enterprise.

In 1894, the Sosman & Landis studio catalogue offered stage hardware and lighting for other projects than the stage. Actually, an entire page was devoted to the American Reflector and Lighting Company in their catalogue. They offered “a full line of improved lighting fixtures for electricity, gas or oil, specially adapted for the lighting of theatres, halls, assembly rooms, and churches.”

The American Reflector and Lighting Co. salesroom was located at 271-273 Franklin Street where the company advertised 150 styles of reflectors for users of electricity, gas and oil. Their products included lighting fixtures for art galleries, display windows, orchestra shades, street lights, stage dimmers, theatre lamps, silver plated mirror reflectors for incandescent cluster with prisms, and many other products. Their lighting fixtures used crystal glass lined with pure metallic silver to provide “the best practical reflecting surface.” The company advertised that their reflectors, for both indoor and outdoor lighting, “promised that the power of light was fully utilized, as its rays are saved from waste, strengthened and thrown in the desired direction.” In 1904, the American Reflector Co. was located at 199 Van Buren St. in Chicago. By 1914 various advertisements listed a new address for the company at 517 Jackson Blvd.

In addition to standard lighting for the stage, the Guthrie Scottish Rite ordered fifteen special lighting fixtures that included:

Four fixtures, two lights each – one above the other-

Four fixtures, four lights each, each fixture the shape of a circle – 12 inches in diameter-

Three fixtures, nine lights each, the lights in each fixture arranged in the shape of three equilateral triangles with the apexes joined – 18 inches square

One Fixture containing nine lights, eight in the shape of an octagon, and the remaining light in the center fixture 18 inches.

One Fixture containing three lights in the shape of an equilateral triangle – 12 inches

One Fixture of seven lights, arranged in the shape of a triangle, four in the bottom row, three in the next, two in the next, and one in the apex.-fixture 32 inches-

One fixture of five lights in the shape of a square, 5^th light in the center.

With the foregoing fixtures are 116, 8 candle power 110 volt frosted, and colored lamps, also 7 receptacles.

NOTE: – Foregoing is billed at $31.25 less than the estimate.

The price for the above-listed special light fixtures was $419.75, making the total lighting purchase of $1114.25, todays equivalent of $33,389.30.

In 1910, the Guthrie Scottish Rite border lights were mentioned in a letter from Bestor G. Brown (western sales representative for M. C. Lilley & Co.) to Frank A. Derr (Secretary of the Oklahoma Consistory, in Guthrie, Oklahoma). Guthrie was enlarging the stage in their existing building, a project that necessitated the purchase of new scenery, stage machinery, and lighting equipment. The used stage systems were being returned for credit on the purchase of a new scenery collection. On July 26, 1910, Brown wrote, “I shall probably go to Lawrence some time within the next few days and if I can dispose of your electrical equipment, I will be very glad to do so. It is old and will not pass inspection. The borders have a wooden strip on the top and that disqualifies them under the present regulations. If the Lawrence people want to buy them with the full knowledge of the facts, I shall be very glad indeed to see them get them.”

To be continued…